Basic of Market Research

Loading Events

« All Events

Basic of Market Research

February 18 @ 10:00 - 12:00 WIB

Basics of Market Research Workshop

#DigitalMarketing #Beginner #DataBasics

Ini adalah acara pertama dari seri workshop Market Research:

1. Basic of Market Research
2. Market Research – When your data is not numbers (Qualitative Research)
3. Market Research – How to Quantify it? (Quantitative Research)
4. Quantitative Market Research for Web – Based Industry


Di acara pertama ini, kita akan mempelajari bagaimana market research bisa membantu kita menjawab pertanyaan bisnis mengenai market kalian yang penasaran banget deh pingin tahu jawabannya. Yang akan kita pelajari di acara pertama ini:
– Tipe market research apa sih yang bisa kita lakukan
– Situasi dan kondisi yang cocok untuk menggunakannya
– Jebakan-jebakan yang tidak disadari ternyata mempengaruhi hasil data kita menjadi kurang valid.

Karena data dari market research kemungkinan besar akan digunakan untuk menentukan arahan bisnis atau kelangsungan projek, tentunya penting banget untuk mendapatkan data yang tepat dan akurat supaya hasilnya bisa sesuai ekspektasi. KPI kamu jadi bagus, bisnis untung, semua hepi. Penasaran kan? Yuk segera daftar!

Date/Time:

Feburary 18, 2023 (Saturday), 10:00 AM to 12:00 PM JKT

Speakers:

 

Emiria - Speaker

Eimira Ratna Choesin

Client Lead, Associate Director @Kantar Indonesia.
 
Eimira (Nana) has 12 years experiences in marketing research industry. She has been working on various categories such as personal care, pharma, skin care, through various quantitative research approach including brand tracking, usage and attitude study, and campaign evaluation.

She has been developing her strength in marketing since studying Marketing in Binus International University and Curtin University for Double Degree Program and pursuing Magister of Creative Marketing at Binus Business School.

She enjoys networking and observe arts and culture – which leads her to her passion of playing and watching tennis, visiting museums and art galleries to broaden her knowledge and leverage her network.
Nurhasanah - Speaker

Nurhasanah Ayuningtyas

Client Lead, Associate Director (Qual) @Kantar Indonesia.
 
Ayu graduated with a bachelor’s degree in Management from University of Indonesia and has more than 12 years’ experience in researching and moderating across categories using different Qualitative approaches and techniques.

Comes from an academic research background and has conducted government led research projects during her university days and is also experienced in the arena of micro financing, community and cooperative banking.

She believes in the power of observational techniques – always ready to learn something new from observing other people, and that’s one of the reason why she has love for travelling.


FAQ

Q. Is it free to join?
A. Yes! Participation is free, but slots are limited, so please register early!

Q. I’m based out of APAC. Can I still join?
A. Absolutely! This is an APAC-wide online event. You can join from any part of the world.

Q. Is it only for women?
A. This online webinar is open to all professional men and women. #HeLovesData too!

Do you have any other questions?
Please contact us and we’ll help you: [email protected]
 

By registering you understand that the details you provide during the registration process will be collected and used by She Loves Data.   Photographs and/or videos may be taken at the event. By taking part in this event you grant the event organizers full rights to use the images resulting from the photography/video filming, and any reproductions or adaptations of the images for publicity and/or marketing purposes. This might include (but is not limited to), the right to use them in their printed and online publicity materials, social media, and press releases


 

Details

Date:
February 18
Time:
10:00 - 12:00 WIB

Venue

Online

Organizer

She Loves Data
Email:
info@shelovesdata.com
View Organizer Website